Daria ChelomovaArt Director

Art Direction · Creative Concepts · Visual Communication

Complex ideas,
made clear.

I develop concepts and visual systems that turn complex B2B topics into communication people understand — and remember.

Explore selected work

Selected work · 2024–2026

Strategy becomes an idea.
The idea becomes a visual world.

01MeisterTask
MeisterTask

Campaign case

Making data control impossible to ignore

A campaign concept that translates an abstract topic into a sharp, memorable visual analogy.

Research · Creative concept · Art direction · Visual design

02ecosio
ecosio

Campaign case

A visual system for connected business

Turning technical complexity into a flexible campaign language across channels and audiences.

Audience research · Campaign strategy · Art direction · Execution

03Instaffo
Instaffo

Campaign case

Communication built around the human match

A bold, approachable direction designed to make a digital recruiting product feel immediate and relevant.

Concept · Art direction · Campaign assets

How I work

Good design starts
before the design.

  1. 01Research

    Understand the product, market and people behind the brief.

  2. 02Strategy

    Find the message and the right place for it to land.

  3. 03Concept

    Build the creative thought that holds the campaign together.

  4. 04Art direction

    Translate the idea into a distinct and consistent visual system.

  5. 05Execution

    Bring it to life across the formats that matter.

Portrait

About

I connect strategic thinking with a designer’s eye.

I’m Daria Chelomova, an art director with a background across visual communication, spatial design and B2B marketing.

My work begins with questions: Who are we talking to? What matters to them? And what idea can make a complex subject feel clear, relevant and worth remembering? From research and campaign concepts to art direction and delivery, I bring structure to the process and character to the result.

Creative directionB2B campaignsVisual systemsResearchCampaign strategyGenerative AI

Start a conversation

Have a complex idea
that needs a clear story?

Let’s talk

Complete campaigns · Creative consulting · Ongoing support